The problem – “I feel like it’s not working”
- Story: Couldn’t get cold calling/emailing to work at first
- lots of people get demotivated
Things ‘not working’ is part of the game
- If it were that easy, everyone would do it
You get demotivated because…
- Feel like you’re not getting anywhere
- Cold emailing (excited at first & then…)
- Your body feels demotivated
- Fix it by working out
Focusing on what’s going wrong
- “It’s not working” – nothing seems to work
- “Only 1 person bought” etc
- Story: Me & Webinars – don’t work
- Focus on the ‘wins’
- Monster’s Inc
- Commercial scene “OMG…I was in a commercial”
- Monster’s Inc
Become numb to ‘things not working’
- Getting restaurants didn’t work
- Selling tickets to my own show didn’t work
- I combined the two shows into one
- Cold calling didn’t work
- I stopped altogether
- Cold emailing didn’t work….at first
- Google ads didn’t work
- Webinars didn’t work
- Product launches didn’t work
- I became numb to failure
Your focus is too small (day to day, instead of lifetime/vision)
Comparing yourself to others
- You don’t see how long it took them
- You don’t see how THEY got demotivated
- Read biographies…see the reality
Don’t realize how long it takes
- You’re doing the right things but not doing enough of it
- Story: 10 emails/day vs 100 emails
- Story: Advertising…not spending enough
Everything contributes to your demotivation
Be aware of the problems, but focus on solutions
Keep revisiting your vision – what are you trying to accomplish
- Imagine what’s possible while expecting to go through hell
- Plan like the Military (think of all options)
- Anticipate the bumps to success
Hang around people who step up your game
- The conversations are different (not about the weather)
Revisit your urgency
- Why do you need to do it NOW?
- Ex: Facebook is cheap right now, etc
Start working out
- You need more oxygen to your brain
You need MOMENTUM
- If you feel like you’re getting nowhere you get demotivated
- Productivity instead of activity